Brand Collective has entered into a binding agreement to purchase the Elwood Clothing Company. The purchase includes both the Elwood and Elka Collective brands, while all key design and sales staff will continue with the business under Brand Collective ownership.
Elwood is a lifestyle clothing and accessories brand with a focus on quality, reliability and functionality. Elwood’s premium distribution is spread across a range of department store, lifestyle and surf retailers providing us with strong relationships with a new set of exciting customers.
Elka Collective is a premium women’s fashion label inspired by a desire to create beautifully constructed feminine clothes with a focus on luxurious natural fabrics and unique prints. Elka has grown rapidly from early successes with key boutique accounts and provides an exciting dimension to our portfolio.
We are very excited to have both Elwood and Elka Collective onboard and look forward to what the future will hold for these great brands.